79% of video's are watched with the sound off. Adding subtitles can increase viewership by up to 82%.
Subtitles: The Ultimate Video Cheat Code
Subtitles keep your audience watching longer, even when videos are played in silence. They enhance accessibility and ensure your message always gets across.
A Simple Way to Boost Video Performance
Subtitles are one of the easiest and most effective ways to increase the view rate of a video, yet they are still often overlooked.
One of the most surprising insights to come from analysing video content is how often this best practice is still ignored. Read the full article 👉